Abalawulayo Bokubamba
Thuthukisa ukusebenza kwewebhusayithi yakho ngezinsizakalo zethu zokuthuthukisa ze-CTR, ucwenge okuqukethwe kwakho nesakhiwo ukuze ukhuthaze ukusebenzisana komsebenzisi kanye nokushayela imiphumela.
Udinga ukukhuluma nothile manje?
Ukuthuthukisa izinga lokuchofoza kumhlaba wamanje
OKUNINGI MAYELANA NECLICK-THROUGH RATE optimization kanye ne-CLICK-THROUGH RATE optimization service
Kuyini ukuthuthukiswa kwezinga lokuchofoza futhi ingakusiza kanjani isevisi yethu yokwenza izinga lokuchofoza?
Ukuthuthukiswa kwe-Click-through rate (CTR) kuyinqubo yokukhulisa amaphesenti abantu abachofoza isixhumanisi esithile noma ukubizelwa esenzweni (CTA) ekhasini lewebhu noma isikhangiso. Umgomo wokuthuthukisa i-CTR ukukhulisa inani labantu abachofoza isixhumanisi noma i-CTA, okungaholela ekwenyukeni kokuzibandakanya, ukuguqulwa, nokuthengisa.
Isevisi yethu yokwenza izinga lokuchofoza udlule isevisi egxile ekuthuthukiseni i-CTR kumakhasi ewebhu, imikhankaso ye-imeyili, nezikhangiso zedijithali. Sinethimba lochwepheshe abanolwazi bokuthuthukisa i-CTR abasebenza namakhasimende ukuthuthukisa ukusebenza kahle kwemikhankaso yabo yokumaketha futhi bakhulise ukusebenzelana nezithameli zabo.
Izinsizakalo zethu zokuthuthukisa i-CTR
I-ejensi ye-Cheetah iyaziqhenya ngokunikeza amasu aphezulu okuguqula amaklayenti ethu acabangela imigomo yawo ehlukile kanye namagugu. Siyaqonda ukuthi ukutshala imali kuzixazululo zokumaketha kwedijithali ukuze kukhuliswe amazinga okuguqulwa kwewebhusayithi kungaba yinto ekhohlisayo, yingakho sincoma ukuthi udlulisele lo msebenzi wobuchwepheshe enkampanini yethu ye-CRO enolwazi.
Ngezinga lokuguqulwa kwezinsizakalo zethu zokumaketha kwedijithali, ungaqiniseka ukuthi okulindele ngeke kufezwe nje kuphela, kodwa kudlulwe. Unganeliseki nganoma yini engaphansi kwemiphumela engavamile uma kuziwa ekuthuthukiseni ukuguqulwa kwefaneli yokuthengisa okuku-inthanethi.
Ikhwalithi ephezulu, ukulungiselelwa kwe-CTR okuhlosiwe
Amasevisi ethu okuthuthukisa izinga lokuchofoza aklanyelwe ukukusiza ukhulise ukubonakala futhi uthuthukise imiphumela yakho yokukhangisa. Ithimba lethu lochwepheshe lizosebenzisa amasu ekhwalithi ephezulu, aqondisiwe ukuze athuthukise i-CTR yakho futhi akutholele imiphumela oyidingayo.
I-Cheetah's CTR optimization ingcono kangakanani kunabanye?
Kwa-Cheetah Digital Marketing Agency, sihlonipheke ngempela ukunikeza amakhasimende ethu iminyaka engu-15 yokuhlangenwe nakho okukhethekile emkhakheni othokozisayo wezinga lokuguqulwa lokumaketha kwedijithali. Inkampani yethu ehlonishwayo ye-CRO ibisebenzisana eduze nezinhlobonhlobo zamabhizinisi kusukela ngonyaka ka-2005. Phakathi neminyaka edlule, sibambisene ngempumelelo namabhizinisi amancane, abathengisi bendawo be-eCommerce, amabhizinisi, nezinkampani zezindawo eziningi ukuze kuthuthukiswe ngokuphawulekayo inani labo lokuphila kwamakhasimende (i-CLV), kanye nokuzuza inzuzo ehlukile kunalabo abaqhudelana nabo emakethe.
UKUPHATHWA OKUHOLA EMBUKWENI
Siyathembisa, awukaze ube nomsebenzi ophethwe kanje.
Kusukela emaqenjini asekela amaphrojekthi angu-24x7x365 kuya endleleni yethu eyingqayizivele yokuklama okusekelwe ku-sprint, inqubo yethu yokuphatha iphrojekthi ifana nezinye. Amanye ama-ejensi awakwazi ukuncintisana ngoba sihlala siqamba izindlela ezintsha zokukusiza kangcono.
SIKWENZA KANJANI
Inqubo
Le nqubo ivamise ukubandakanyeka ekuthuthukisweni kwe-CTR
Ohambweni oluya ekuthuthukiseni izinga lokuchofoza, kubalulekile ukunquma amamethrikhi ofisa ukuwaqapha futhi uwahlole. Lawa mamethrikhi kufanele ahambelane nezinjongo zebhizinisi ezinkulu futhi aqonde ngqo kuphrojekthi yewebhu ekhona.
Lapho unquma amamethrikhi, qoqa idatha edingekayo. Le datha ingatholwa ngamathuluzi okuhlaziya iwebhu noma ukufaka idatha okwenziwa ngesandla. Idatha eqoqiwe kufanele ihlanganise ulwazi lokuziphatha komsebenzisi kanye nanoma yimiphi eminye imininingwane ebalulekile enganikeza imininingwane yokuthi abasebenzisi bazibandakanya kanjani nephrojekthi yewebhu.
Ngemva kokuthola idatha, yenza ukuhlaziya okuphelele. Lokhu kuhlaziya kungenziwa ngamasu ahlukahlukene afana nokuhlaziywa kokuhlehla kanye nokuhlukaniswa, ukuze kubonwe amaphethini namathrendi ekuziphatheni komsebenzisi okungaba nomthelela ekuqondeni kangcono ukusebenzisana komsebenzisi nephrojekthi yewebhu.
Ngemva kokwenza ukuhlaziya, thola izindawo ezidinga ukuthuthukiswa. Lokhu kubandakanya zombili izindawo lapho iphrojekthi yewebhu ihamba phambili nezindawo lapho idinga khona ukuthuthukiswa. Lokhu kuzokuvumela ukuthi unqume ukuthi yiziphi izici ezidinga ukuthuthukiswa ukuze kuthuthukiswe umuzwa womsebenzisi.
Lapho ukhomba izindawo okufanele zithuthukiswe, yakha isu lokuthuthukisa ukuzizwisa komsebenzisi. Leli su kufanele lihlanganise amaqhinga athile nezindlela zokuthuthukisa ulwazi lomsebenzisi, njengezinguquko ekwakhiweni, okuqukethwe, noma ukusebenza.
Ngesu lokuthuthukisa elikhona, sebenzisa amaqhinga. Izinga lobunkimbinkimbi bephrojekthi yewebhu lizonquma ubukhulu bezinguquko ezidingekayo, ezingasukela ekuguqulweni kwekhodi, ukulungiswa kwedizayini, kuya ekungezeni okuqukethwe.
Ngemva kokusebenzisa amaqhinga okuthuthukisa, qapha futhi ulinganise imiphumela. Lokhu kungafinyelelwa ngokulandelela amamethrikhi anqunywe esinyathelweni sokuqala. Lokhu kuzosiza ukuhlola ukusebenza kahle kwemizamo yokuthuthukisa futhi kunqume ukuthi kukhona yini okunye ukuthuthukiswa okudingekayo.
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Sithanda ukuklama amaphrojekthi wekusasa. Bona ukuthi sikwenzelani i-DotBot.
Funda kabanzi mayelana nokuthi siklama ini inkampani yethu engudadewethu i-DotBot nokuthi ibasiza kanjani ukuthi bacabange kabusha ukumaketha nge-MarketBot kanye nokushintsha umklamo unomphela nge-DesignBot.
Amakhasimende ayasithanda isihlamba sethu sokumaketha.
Zitholele ukwaneliseka kwamakhasimende ethu ahlangabezane nomthelela wezinsizakalo zethu zokumaketha kwedijithali. Funda ubufakazi bethu obukhazimulayo ukuze ubone imiphumela esiyizuzile kumabhizinisi afana nelakho.
Njengoba kunezindawo ezingaphezu kuka-46 ezweni lonke, kufanele uzame ukuthola Cheetah eduze nawe.
I-Cheetah Agency ikhulisa ngokushesha umkhondo wayo ngezindawo ezingaphezu kuka-45 ezweni lonke, okuhlanganisa nezimakethe ezinkulu ezifana ne-Dallas, i-Miami, i-Los Angeles, ne-Sooke, BC. Njengoba kuvulwa indawo entsha e-Dubai, sizibophezele ekuhlinzekeni ngezinsizakalo zokuthengisa zedijithali ezisezingeni eliphezulu emabhizinisini ezweni lonke nangale kwayo.
Ukwandisa inethiwekhi yethu yezindawo kusivumela ukuthi sisondele kumakhasimende ethu ebhizinisi, siwanikeze usekelo olusebenzayo aludingayo ukuze afinyelele imigomo yawo yokumaketha. Ithimba lethu lochwepheshe liyaqonda izidingo ezihlukile zamabhizinisi ebhizinisi, futhi silwela ukuletha izixazululo eziqondene nawe ukuze siwasize aphumelele emakethe encintisana kakhulu.
Ngokusondelana namakhasimende ethu, siyakwazi ukuthuthukisa ukuqonda okujulile kwebhizinisi lawo, futhi sinikeze amasu okumaketha edijithali angokwezifiso ahambisana nezinjongo zawo ezithile. Indlela yethu yokusebenza ngezandla isivumela ukuthi silethe imiphumela eyenza umthelela ophusile, futhi siyaziqhenya ngekhono lethu lokusekela amakhasimende ethu ebhizinisi ekufinyeleleni ukuphakama okusha.
